The Brooklyn Rail
Critical Perspectives on Art, Politics and Culture
May 2008
Advertise
Advertise in the Brooklyn Rail
(Download PDF Version of this page)
Benefits
- 30,000 readers
- 20,000 free copies distributed throughout Manhattan, Brooklyn and Queens
- Monthly (10 issues per year, including two double issues)
- Utne Independent Press Award 2002 & 2003: Winner for Best Local/Regional Coverage
Ad rates and sizing
| Format | 1 Issue | 2 Issues | 3 Issues | Size (WxH) |
|---|---|---|---|---|
| Back Page (color) | $1,000 | $1,900 | $2,800 | 10 × 14 " |
| Back Page (b/w) | $850 | $1,600 | $2,350 | 10 × 14 " |
| Full Page (color) | $700 | $1,300 | $2,000 | 10 × 14 " |
| Full Page (b/w) | $550 | $1,050 | $1,500 | 10 × 14 " |
| Half Page (b/w) | $450 | $850 | $1,280 | 10 × 7 " |
| Quarter Page Vertical | $380 | $675 | $1,000 | 5 × 7 " |
| Quarter Page Horizontal | $350 | $650 | $975 | 10 × 3½ " |
| “Postcard” Specials | $180 | $300 | $500 | 3 × 5 " |
Typesetting & Design Charges
Full page: $350
Half page: $200
Quarter & “Postcard:” $100
Other Production Charges
Hi-res scanning: $50
File Revisions: $20/hour (min.)
Rush charge (see details): $100
Cancellation (see details): $150
How to Send Your Files
Improperly sized material may be altered at The Brooklyn Rail’s discretion. The Brooklyn Rail only accepts digital files unless prior arrangements have been made with the advertisement department. We prefer images in TIFF and PDF format at sufficient resolutions (at least 300 dpi) with fonts packaged or outlined. When sending vector files please include a proof, this can be a digital jpeg at screen resolution. We are not responsible for any errors in reproduction if a proof was not included.
Files should be sent to ads@brooklynrail.org files exceeding 10 mb in size should be sent physically on CD or DVD or with prior arrangements, sent digitally (e-mail for instructions). Compression is recommended when sending multiple files, please use .zip or .rar, we will not under any circumstances accept MAC OS 9 compression files.
Deadlines
The Brooklyn Rail is published 10 times a year, two double issues, Winter (December/January) and Summer (July/August) issues. Closing date for reservations: 1 week prior to publication.
Payments and Fees
Full payment must come with materials for all first-time advertisers. There will be an interest charge of 1% per month on overdue accounts. The Brooklyn Rail reserves the right to make additional charges for advertisements involving difficult composition or major alterations to copy and layout. US dollar checks should be sent to:
The Brooklyn Rail
99 Commercial St. #15
Brooklyn, NY 11222
Electronic payments with prior arrangements can be sent via paypal, please contact our advertisement department for more details.
Rush Charge
$100 for any ads received three days or more after deadline.
Cancellation Fee
$150 for any ad canceled three days after material deadline. No cancellation will be accepted after the paper has gone to press.
Contracts
Acceptance of contract rate by customer constitutes contract agreement. In the case of unfilled contracts, charges will be adjusted in accordance with the rate applicable to the number of insertions actually placed. Rates are based on number of insertions used and not on the total amount of space.
General
The Brooklyn Rail reserves the right to decline any advertisement. In the event of an error, The Brooklyn Rail’s liability shall not exceed the cost of the space occupied by the error. The publisher is not liable for delays in delivery or for non-delivery or any condition affecting production or delivery in any manner. Original art will be accepted only at the customer’s risk. “Postcard” special ads are sometimes subject to dimension increases at no extra cost to the customer, these free upgrades will be made without notification. Actual ad dimensions for half page, quarter pages and postcard specials will be slightly smaller due to the nature of the printing process.
