They Don’t Bake ’em Like They Used To

In the Archives with Sean Cooper
From the Brooklyn Daily Eagle, 18 April 1845


“At the OLD STAND, No. 141 Fulton Street: Good bread has ever been esteemed the start of life. It is essential to health, and it behoves every person to use that which is of the best and most nutritious quality. To ascertain where such bread as this can be obtained, is the next important consideration. The subscriber believes that it can be procured at his store. Is there a citizen who doubts this? He would invite him to the trial, as he feels confident that the utmost satisfaction would follow? Hundreds, nay thousands, have used his bread for years, by continuing to patronize his establishment afford the most unequivocal testimony to the excellent quality of the bread he offers to the public. The following causes have enabled him to arrive at excellence in his business: 1st—experience of over 30 years; 2nd—he trusts no agent to buy his flour, but attends the market himself and purchases for cash the best article the market can afford; 3rd—he attends to the business himself, in every department—he is with his men from Monday morning until Saturday night; thinks the best workman always the cheapest, and employs no others; and last, though not least, he sees with scrupulous particularity that the virtue of cleanliness is practiced in every part of his business.

He can afford to give more and sell cheaper than some others: 1st, because he sells for cash, and has not to make good customers pay for bad ones; and 2nd, employing no carts to carry out his bread, he gets rid of a heavy expense and gives his customers the advantage of the saving.”


APR 2012

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